Media

Shakti Inc., January 28th, 2005
Contact: Omar Ahmad
Media Release
800-307-9082

Insoles with LiquiCell help reduce feet, knees, hips and back problems
When it comes to foot pain, not all Insoles are the same.
Irvine, CA. – January 28, 2010 – Shakti Inc. announced today that it’s Walk on Water Insoles and LiquiCell Shoe Inserts with LiquiCell Technology will be available on their website, www.ergo21.com and at www.amazon.com.
LiquiCell Insoles greatly surpass those offered by other comfort technologies, such as gels, foam or air, which break down over time. More importantly medical and scientific evidence proves that while gels or foams and air do provide some relief of discomfort through perpendicular pressure reduction, they do not protect against the harmful effects of friction and shear stress.
Using an innovative combination of a low viscosity fluid and strategically placed seal points that control the flow of liquid, LiquiCell reduces foot discomfort, friction and fatigue. By equalizing perpendicular pressure at the point of contact (thus reducing pressure), soft tissue compression is greatly reduced thereby significantly reducing skin friction and soft tissue shear stress.
In addition to the Insoles, Shakti Inc., also has LiquiCell Inserts for sandal, flip flops, open heels for women and men. The LiquiCell Inserts are very lightweight and thin. Just peel off the paper backing and stick them on sandals or high heels at the ball of your feet and heels. Simple instructions are included with the Inserts.
Anyone who is on their feet whether they work in a restaurant, hotel, and hospital, as a cashier or in a retail environment can benefit from this innovative technology. Some of the benefits of using insoles include reduced or no foot pain, heel pain, knee pain and sore feet. They work well with orthotics. Some of the customers have also found they don’t have any need for orthotics after using the LiquiCell Insoles.
Steve Gambhir, VP Marketing says "Simply put, Comfort over Time is the most important factor in determining the actual comfort value of a product. Many substances can induce an immediate sensation of comfort on contact, but over time, discomfort sets in and you find yourself wondering "What happened?”

LiquiCell equipped Walk on Water Insoles and LiquiCell Shoe Inserts provide enhanced comfort where others leave off. At the point when you are asking yourself "What happened?” – LiquiCell’s benefit emerges.”
Some of the other big names that are currently using LiquiCell technology are Toyota, in some of their automobile seating as an option. Recaro is using it in their high end office chair. You can also find LiquiCell in gardening gloves, bicycle seats, kayak seats etc.

Shakti Inc., also is offering their Extended Comfort Seat Pad. It uses the same LiquiCell technology. Ultra-Liquid filled membranes improve blood flow by 150%. There is no tail burn, fidgeting, numbness or stiffness and the user can sit for long periods of time without discomfort.
LiquiCell video can be viewed at www.ergo21.com
About LiquiCell:
LiquiCell is an ultra-thin liquid-filled interface technology specifically designed to relieve the discomfort experienced when the body comes in contact with another object. This proven technology will enhance the overall comfort of any product. Products spanning across a multitude of markets (e.g., medical, automotive, footwear, office, sport and recreation) have benifited from LiquiCell’s innovation. Only LiquiCell can put comfort in places you never thought possible.
For more information visit www.liquicell.com

About Shakti Inc.
Shakti Inc., offers comfort products for the feet and the Extended Comfort Seat Pad using the LiquiCell Technology. Their products have benefitted users who are on their feet all day long, whether they are working in restaurants, coffee shops, retail environment or just walking for health benefits. Their Extended Comfort Seat Pad has thousands of very satisfied customers, who are simply amazed at how incredibly thin it is, yet how extremely well it works.
For more information visit: www.ergo21.com

Shakti Inc., January 28, 2010
Contact: Omar Ahmad
Media Release
800-307-9082

Sit for Long Periods of time with Extended Comfort Seat Pad with LiquiCell Technology
Comfort Seat Pad for Office, Travel, Home Concerts & Events, Cars, Trucks, Planes Meditation-
Benefits include no tail burn, numbness or stiffness. Reduce or eliminate back pain and fatigue!
Irvine, CA. – January 28, 2010 – Shakti Inc. announced today that it’s Extended Comfort Seat Pad with LiquiCell Technology will be available on their website, www.ergo21.com and at www.amazon.com.
This is quite different than other car seat cushions, foam seat cushions or ergonomic seat cushions available in the marketplace.
Using an innovative combination of low viscosity fluid and strategically placed baffles that control flow, LiquiCell virtually eliminates tissue shear stress and reduces pressure.
The liquid’s constant motion helps the body glide over surfaces that otherwise would create friction and stress. As a result sheer stress and pressure is reduced and shock and vibrations are absorbed before they’re transmitted to the body, soft tissues.
A fantastic feature of the Extended Comfort Seat Pad is that you can take it anywhere! Just fold it and take it anywhere! Cars, Trucks, Planes, Events & Office Seating or any application you can think of. Put it on your favorite office chair or your favorite seat at your home in front of TV or computer.
Here’s what Murray, VP of Sales Medical Device Company has to say "As part of my job I spent countless hours in my vehicle. My first experience with the pad was a road trip of 1200 miles in 5 days and the relief and comfort from the pad was remarkable. Since then I have traveled close to 10,000 miles and can honestly say that I would not leave home without it. I now use the pad on my office chair and find the same positive effect.”
Steve Gambhir VP Marketing, Shakti Inc. says "LiquiCell is an ultra-thin liquid filled interface technology specifically designed to relieve the discomfort experienced when the body comes in contact with another object. This proven technology will enhance the overall comfort of any product. We also have our Walk on Water Insoles and LiquiCell Shoe Inserts that are Comfort equipped with LiquiCell. These are good for anyone who is on their feet all day long.”
Products spanning across a multitude of markets (e.g. Medical, automotive, footwear, office, sport and recreation) have benefited from LiquiCell’s innovation. Only LiquiCell can put comfort in places you never thought possible.” For more information visit: www.ergo21.com
LiquiCell video can be viewed at www.ergo21.com
About LiquiCell:
LiquiCell is an ultra-thin liquid-filled interface technology specifically designed to relieve the discomfort experienced when the body comes in contact with another object. Products spanning across a multitude of markets (e.g., medical, automotive, footwear, office, sport and recreation) have benefited from LiquiCell’s innovation. Only LiquiCell can put comfort in places you never thought possible.
For more information visit www.liquicell.com

About Shakti Inc.
Shakti Inc. offers comfort products for the feet and the Extended Comfort Seat Pad using the LiquiCell Technology. For more information visit: www.ergo21.com
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